Category: Client Loyalty

8 Quick-Win Customer Loyalty Strategies to Start Using ASAP

customer loyalty shaking hands

If you want to build a thriving business, you need to make one major asset a priority. Your customers. Most companies put all their efforts and skills towards capturing leads, but if you lack in customer success and retention, all those leads who turn into customers won’t stick around for long and will be jumping… Read more »

Why Customer Retention and Customer Loyalty Aren’t the Same

difference customer loyalty customer retention

Almost every company has loyal customers and retained customers, but do they know the difference? There’s a good chance they don’t. Even with some similarities, retention and loyalty aren’t interchangeable. Retained customers may renew your product or service or they may not. Odds are they just haven’t shopped anywhere else or are too invested to… Read more »

3 Customer Loyalty Metrics That Actually Matter

Business woman on her laptop checking customer loyalty metrics

Did you know 67% of existing customers spend more than new customers? So what keeps your customers coming back? Their loyalty to your brand and business. Customer loyalty is a measure of how likely your customers are to purchase from you again. Loyal customers tell their friends and family about their positive experiences with your… Read more »

Customer Loyalty: Keep Your Customers Coming Back

Customer success consultants improving the customer's loyalty.

For any business, the wellbeing of every customer is essential to the health and growth of the company. It may sound obvious, but sometimes the importance of establishing a long-lasting relationship with your customers can be overseen. When customers get good value from your product, they feel loyal to your brand. Today, with the rapid… Read more »

4 Simple Ways to Keep Customers Happy and Improve Customer Retention

Male and female co-worker meeting with their customer to improve their customer retention

Every business wants to grow and increase their profit margin. To do so, companies must not only attract customers but retain them. Increasing customer retention rates by 5% increase profits by 25% to 95%. So how do you increase retention? Keep your customers happy! Here are 4 ways that your marketing strategy can keep customers… Read more »

Your Customer Churn Action Plan in 5 Steps

Coworkers looking at a computer

Customers are the heart of your business, if they don’t feel like they’re getting the attention, tools, and service they paid for, they’ll be jumping ship and taking their money straight to your competitors. High customer churn is a challenge that can be conquered with the right strategy and mindset put in place from the… Read more »

How to Transform Your Company With Customer Success

professional woman on phone computer

There has been a recent change in the way customers and businesses are connecting and associating with each other. Customers are now more in tune with technology, more informed and are provided with more options than they were before. They are now the ones in charge and calling all of the shots. They expect a… Read more »

What You Need to Know About Customer Churn

sales professionals customer churn

Customer churn isn’t just about the revolving door, it actually has a huge impact on your business as a whole. Are you equipped well enough to know the issues it is causing? Probably not. But, we have the information you could be missing from your arsenal. The infographic below hones in on what customer churn… Read more »

3 Client Touchpoints that Create a Captive Customer

captive customer handshake smile

Discussions are becoming more frequent on the difference between customer service and the customer experience. While some use these terms interchangeably, there are distinct differences between the two. Customer service is the physical interaction with a company — the service that they experience when they are shopping in a store, returning an item, talking to… Read more »

How Much Do You Know About Client Churn?

person writing a paper on customer churn

Retaining customers is a must for successful companies, but you already knew that right? Your customers are your greatest assets, and the longer they continue to invest in your products and services, the better. But alas, despite your best efforts, customer churn happens. As a company, you need a round understanding of WHY this is… Read more »